Build the business your next stage demands.
Led by Bee Gilmore · By invitation
An executive partner for expert-led businesses between $500K and $10M. We rebuild the operating system underneath the business — operations, growth, and AI — so scaling doesn't route through the founder.
Currently accepting a small number of partnerships this year.
Built for a specific kind of founder.
The work compounds when the shape of the business matches. We partner with a small number of founder-led companies each year, across four archetypes.
The Expert Educator
Industry-specialist course, cohort, and education businesses turning deep expertise into scalable programs.
The Specialist Firm
Niche, expertise-led service businesses and consultancies with a defined point of view and premium clients.
The Founder-Led Company
Saas or agencies in growth-mode with the founder at the center of the system.
The Community Business
Founder-led memberships and professional communities monetizing access, network, and shared expertise.
The right partnership only works both ways.
- You're the founder or advisory team, and the business still routes through you more than it should.
- You're between $500K and $10M in revenue, with a real offer and paying clients.
- Your expertise is the product — education, services, agency, or community.
- You want to modernize how the business operates, not just add another hire.
- You're ready to build scalable systems, not just optimize a funnel.
- You want a partner in the room, not another vendor sending decks.
- You're pre-revenue or still validating the offer.
- You want someone to execute a plan you've already written.
- You're looking for a single-function fractional hire (CMO, COO, Head of X).
What partnership at this altitude feels like.
“Bee didn't just help us execute — he redesigned how the whole business runs. Growth stopped depending on my bandwidth for the first time.”
“It's like having a second founder in the room. Someone who thinks at the same altitude and can actually build what we decide.”
Not another operator. Not just a siloed fractional exec.
Runs the playbook you hand them.
Sales, marketing, or ops — one lane, in isolation.
One seat. The whole business — operating model, growth engine, and AI leverage, built together for the next stage.
Four disciplines, redesigned as one system.
- 01
Growth Infrastructure
e.g. cold outbound engine, 4-week rampRepeatable systems for pipeline, revenue, retention, and referral — engineered to compound. - 02
Modern Operations
e.g. weekly operating rhythm, from scratchRedesign the cadence, decisions, and handoffs so the business runs cleanly at 3× the size. - 03
AI Adoption
e.g. AI-native delivery workflow, in productionDeploy repeatable AI where it actually changes economics — inside delivery, sales, and back office. - 04
Product Expansion
e.g. new offer launched without founder bandwidthTurn expertise into productized offers, tiers, and platforms that scale beyond founder time.
Expert-led businesses, rebuilt for their next stage.
True Value Partnering Institute
A stalled, fully manual founder-led business rebuilt into a scalable operation — with partnerships unlocked at billion-dollar companies along the way.
Relationl
Built a marketing arm, cold outreach funnel, podcast, and streamlined internal ops from scratch — so a founder-bottlenecked fractional team could finally scale.
Practice Growth Partner
New online offers sat untouched for months. We built the entire operating system and funnel around them, AI-native from the ground up.
Founders we've worked with have built partnerships with billion-dollar companies — in under two years.
You're not limited by expertise.
You're limited by how your business is structured.
Most founder or expert-led companies hit the same wall between $1M and $10M. The offer is real, the market is there — and yet everything still routes through the founder. We rebuild the operating system underneath the business, so the next stage doesn't require twice the chaos.
Bee Gilmore
Bee Gilmore is a cross-functional partner to founder-led businesses — building the operations, marketing systems, and AI-native workflows that let expertise scale.
His work spans VC-backed startups, founder-led firms, and Fortune 500 brands, with a specialization in the modernized, automated infrastructure that frees founders to do what only they can do.
A four-stage operating partnership.
Diagnose
Two weeks inside the business — mapping the operating system and the ceiling in front of you.
Design
A concrete blueprint for the next stage: cadence, growth engine, org design, AI leverage points.
Build
We embed and build it with you — systems, hires, playbooks, automations. Shipped, not slide-decked.
Scale
Ongoing partnership through the messy middle, until the new stage runs without us.
Three ways to work together.
We accept a small number of new engagements each year.
Next Stage Assessment
A structured diagnostic of your operating model, growth engine, and AI leverage — with a written blueprint for the next 18 months.
- Operating ceiling identified
- Growth model pressure-tested
- AI opportunity mapped
- Prioritized build plan
Next Stage Build
A focused engagement to design and ship the systems, offers, and infrastructure your next stage requires.
- New operating cadence live
- Growth infrastructure shipped
- AI workflows in production
- Team enabled, not dependent
Embedded Executive Partner
The seat above a fractional CMO or COO. A founder-caliber executive partner embedded alongside you — owning the whole next stage of the business, not one function of it.
- Founder-caliber executive in the room
- Weekly operating rhythm
- AI-native by default
- Founder time compounded
Before the conversation starts.
- How is this different from hiring a fractional CMO or COO?
- A fractional exec owns one function. We own the whole next stage of the business — operations, growth, product, and AI as one connected system. Most founders don't have a marketing problem or an ops problem in isolation; they have a structural problem that shows up in both.
- Who is this actually for?
- Expert- or founder-led businesses between roughly $500K and $10M in revenue, where the offer is real, the market is there, and the ceiling is structural — not a demand problem. Most often: specialist firms, expert-led education companies, niche agencies, and founder-centered service businesses.
- What does an engagement cost?
- Engagements start in the mid five figures for a Next Stage Assessment and scale from there for Build and Embedded Partnership work. We share specifics once we've confirmed fit — pricing without context is misleading in work this bespoke.
- How long until we see results?
- The Assessment produces a written blueprint in 2–3 weeks. Build engagements ship live systems inside the first 90 days. Embedded Partnership compounds over 6+ months — that's where the largest changes (4× customer bases, new product lines, billion-dollar partnerships) actually happen.
- Do you replace our team or work alongside it?
- Alongside. The point is to raise the ceiling of the team you already have — not to run parallel to it. We embed at the executive layer, design the systems, and enable your people to own them.
- Is this remote?
- Yes. Fully remote, with a weekly operating rhythm and asynchronous work in between. On-site time is available for specific engagements when it earns its keep.
- What do you not do?
- We don't take on companies where the offer isn't yet validated, where the founder wants a pure executor rather than a thought partner, or where the mandate is "grow at any cost." Our work compounds — that requires the right fit on both sides.
- How do we start?
- A $350 Working Session Diagnostic Call — 50 focused minutes on your business, your ceiling, and your next stage. You leave with immediate feedback on what's working and what isn't, three action items you can implement this week, and a read on what a 3-month engagement together would look like. The full $350 is credited toward any engagement booked within 30 days — so if we work together, the call is effectively free. It's a working session, not a sales pitch.
One working session. Three things you leave with.
50 minutes on your business, your ceiling, and what your next stage actually requires. Action-focused — not a sales pitch.
Credited in full toward any engagement booked within 30 days. If we work together, the call is effectively free.
Request the Session- 01
Immediate feedback
A candid read on what's working in your current setup — and what's quietly holding the business back.
- 02
3 action items you can use this week
Concrete moves you can implement immediately to unlock capacity, before we ever talk about a longer engagement.
- 03
A 3-month direction
The shape of the work that would take you into the next stage — so you know what's possible, whether we build it together or not.